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Open-source alternatives to Braze

Compare community-driven replacements for Braze in email marketing platforms workflows. We curate active, self-hostable options with transparent licensing so you can evaluate the right fit quickly.

Braze logo

Braze

Braze combines a first-party data platform with cross-channel orchestration (Canvas) to deliver personalized email, push, SMS, and in-app experiences. It supports Liquid templating, Connected Content, and real-time event streaming via Currents, plus BrazeAI for testing and decisioning, and warehouse-native triggers for journey activation.Read more
Email Marketing Platforms
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Key stats

  • 2Alternatives
  • 1Support self-hosting

    Run on infrastructure you control

  • 2Active development

    Recent commits in the last 6 months

  • 1Permissive licenses

    MIT, Apache, and similar licenses

Counts reflect projects currently indexed as alternatives to Braze.

All open-source alternatives

Dittofeed logo

Dittofeed

Open-source omni-channel customer engagement and messaging automation platform

Self-host friendlyActive developmentPermissive licenseTypeScript

Why teams choose it

  • Omni-channel messaging across email, SMS, push, WhatsApp, and Slack
  • Visual journey builder with event-based automation and segmentation
  • Self-hostable deployment with Docker or Render for data sovereignty

Watch for

Requires infrastructure management for self-hosted deployments

Migration highlight

Automated onboarding journeys

Trigger personalized email and push notification sequences when users sign up, improving activation rates with event-based messaging across channels.

Laudspeaker logo

Laudspeaker

Open-source customer engagement and product onboarding automation platform

Active developmentIntegration-friendlyAI-powered workflowsTypeScript

Why teams choose it

  • Visual journey builder for event-triggered, multi-channel workflows
  • Advanced segmentation by user attributes, actions, and campaign interactions
  • Multi-channel support: push notifications, email, SMS, and webhooks

Watch for

Currently in public beta with ongoing stability improvements

Migration highlight

Product Onboarding Automation

Design multi-step onboarding journeys triggered by user signup events, sending personalized email and push sequences to drive feature adoption and reduce time-to-value.

Choosing a email marketing platforms alternative

Teams replacing Braze in email marketing platforms workflows typically weigh self-hosting needs, integration coverage, and licensing obligations.

  • 1 project let you self-host and keep customer data on infrastructure you control.
  • 2 options are actively maintained with recent commits.

Tip: shortlist one hosted and one self-hosted option so stakeholders can compare trade-offs before migrating away from Braze.