Amplitude
Product analytics platform for tracking user behavior and generating data-driven insights
Open-Source Projects
Discover top open-source software, updated regularly with real-world adoption signals.
Discover top open-source software, updated regularly with real-world adoption signals.
Self-hosted web analytics platform with complete data ownership
Privacy-focused analytics platform you install on your own server. Track websites in real-time with full control over your data—a powerful alternative to Google Analytics.
Matomo is a full-featured web analytics platform that you download and install on your own server. Built with PHP and MySQL, it provides real-time insights into website traffic while ensuring you maintain complete ownership of your data. After a straightforward five-minute installation, you receive a JavaScript tracking code to embed on any site you wish to monitor.
Used by over 1.4 million websites worldwide, Matomo serves as a powerful alternative to third-party analytics services. Privacy is built into the core architecture, allowing organizations to comply with data protection regulations while still gaining deep insights into visitor behavior. The platform supports advanced capabilities including e-commerce tracking, goal conversion analysis, campaign attribution, custom segmentation, and real-time visitor maps.
Matomo's plugin-based architecture enables teams to add or remove features as needed. The customizable dashboard lets you arrange widgets, create custom reports, and access all data through a comprehensive API. Backed by a vibrant community of over 200,000 active users and supported by thousands of automated tests, Matomo delivers enterprise-grade analytics without vendor lock-in.
When teams consider Matomo, these hosted platforms usually appear on the same shortlist.
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Matomo requires PHP 7.2.5 or greater, MySQL 5.5+ or MariaDB, and the PDO/MySQLi PHP extensions. It's OS and server independent, running on Linux, Windows, or macOS hosting environments.
Matomo offers comparable core analytics including real-time tracking, e-commerce, goal conversion, campaign tracking, and custom segmentation. Key differences include self-hosting, no data sampling, complete API access, and built-in privacy compliance.
While Matomo cannot directly import historical Google Analytics data, you can run both platforms simultaneously during transition. Matomo begins collecting data immediately upon JavaScript code installation.
Yes, Matomo Cloud offers a fully managed hosting option with a 21-day free trial. This eliminates server management while maintaining the same privacy-focused approach and feature set.
Matomo's plugin architecture allows you to develop custom features using PHP. You can create proprietary plugins, use community plugins from the marketplace, or hire consultants for specialized development.
Project at a glance
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